As a 5x Emmy-nominated producer with 16+ years of television, digital and documentary experience, storytelling is just my jam! I’ve crafted high-rating stories for nearly every network and every genre of media for multiple purposes: breaking news, human interest features, brand campaigns, digital shorts and online sales events. Hundreds of people – from all walks of life with different reasons for sharing their views, talents, experience or services – have trusted me to bring their narratives to the masses. I’m proud to say I’ve held that duty with great honor because I know the power of perspective. It evokes movements, change of hearts and change in beliefs. That’s why, the power of a story connects us!
But now, as a veteran producer, content writer and budding copywriter, I’ve set my sights on the parenting and wellness worlds to help market mindful living with evocative and informative storytelling.
THE POWER OF STORY CONNECTS US!
AUTHENTICITY CREATES TRUST.
The secret to brand storytelling is to consistently align your brand narrative to your brand’s values. Take a moment to think of your top 5 favorite brands and why you go back to them again and again…go ahead, I’ll wait…! If you haven’t guessed it – what the brand stands for resonates with you, what you identify with, what your values are and it likely adds some value to your life as well.
DON’T LEAVE SUCH A HUMAN TASK IN THE HANDS OF ARTIFICIAL INTELLIGENCE SOFTWARES THAT SOURCE RECYCLED COPY FROM A DATABASE.
A.I. IS MERELY A TOOL, NOT A SOLUTION...
AND A TOOL IS USELESS WITHOUT A HUMAN HAND.
I’m here to help your brand touch hearts and minds by helping you:
- Create a unique selling point for your brand
- Build customer avatar profiles to hone the target audience
- Build a brand voice guide for conversion strategies
- Write video scripts for media campaigns
- Write copy for web pages as part of a larger sales and marketing funnel
- Write SEO articles for online exposure
- And – write short & long form email sequence campaigns for customer hooks and retention